The Current (Season 1)

 

Marketing is undergoing a colossal transformation at a dizzying pace. A global pandemic continues to change the way we think about work and life. We wanted to get a handle on this changing world by talking to marketing leaders from some of the world’s most influential brands — from CPG juggernauts such as Kimberly-Clark to the global streaming giant Spotify. Introducing The Current podcast. In this first season, we talk with marketing executives who are resetting their strategies in this new environment, powering their approach with data, and rebuilding tailored playbooks. Each episode gives listeners a seat at the modern marketer’s table, alongside Senior Editor co-hosts Damian Fowler and George P. Slefo, as they explore— in plain English — how the world's most influential brands are adapting to the new marketing normal.

 

Producers: James T. Green, Kiarra Powell
Executive Editor: Sara Nics
Executive Producer: Gretta Cohn

Gretta Cohn